| [ IDEACION´s Design Services] |
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| Graphic Design Services |
Logo
Design |
| The Design of the Logo (logotype or isologotype) is one of the first and most important aspects in the visual identity communication of your company, because the logo tell the target who is talking, provides positioning, reinforces the purchase decision. It´s the summarize of all the target feelings´ , brand positioning in one single symbol/name. |
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Web
Design |
| Web design is one of the most powerful communication devices because for a small price you can reach your target audience by 24/7. Add or remove things fast, get your target contact information, hobbies, interests, and what´s most important: you can interact with them ! And upload not only text and images but also videos, music and gaming interaction. |
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Visual Identity
Design |
All your communications that received through your target audience´s eyes should reflect the branding positioning, the look and feel.
So working together with the branding positioning strategy alongside you not only get an effective communication but also reduce costs because it is easier for your audience target to identify you in the middle of the competitors. |
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Stationary
Design |
One of the most important designs in the visual identity process of any company is the stationary design, because the letterhead, business cards, envelopes, invoices and receipts are one of the first things your target audience will get from your company.
The way you look on those designs tells a lot about the your professionalism. |
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Packaging
Design |
To invest in Packaging Design is one the most important aspects for selling your product in the most effective way to your target audience.
IDEACION packaging design service not only considers the eye catching design of it and the market trends, but also the materials involved and the target oriented design needs and specifications.
A professional packaging design sells more ! |
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Newsletter
Design |
| One of the most unexpensive ways to communicate nowadays are the Newsletters. With them you can reach your audience with a low cost per contact and besides the obvious selling proposition on it, you can help the target audience in the buying decision by giving them the newest information on your market trends and global situations. And it is a great toold for generate traffic to your website. |
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CD
Design |
| The CD and DVD Design is one of the most effective tools because of the interaction you get with your customers or prospects. The adding of new technologies like Adobe Flash makes the Unique Selling Proposition more easily to communicate with the rich media technology. No internet conecction or special softwares needed. And a very low cost per contact based on the product duration itself. |
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Demo
Presentations |
Whether you may need to promote your new product/service launch or update release, we can help you in making a demo presentation that can interact with the target audience, make it more intuitive and easy flow development.
These kind of designs are not only for customers or prospects but also for internal communication as well. |
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| Branding Design Services |
Brand
Audit & Analysis |
| The first and necessary step in all design process is the Analysis of the actual brand, its relevance, differentiation from the competitors, the market trends, and the company Unique Selling Proposition. All these in order to know where the brand/ company really stands, where they want to go, and the possibilities to achieve this. |
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Brand
Value Proposition |
The Unique Selling Proposition (USP) is the Brand Value Proposition which as the name says itself, is what the brand offers to in terms of VALUE to the customer.
What is that your brand will offer to customers to make them choose yours and not the competitors one. |
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Brand
Positioning |
Is the process to create an image or identity in the minds of the company target market for its product, brand, or organization.
The target position means deciding on the target image of a brand and how the consumers should compare it to other competitive brands.
The way to stand out your company in a chorus of market competitors ... that´s positioning. |
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Brand
Naming |
The strategy process in which we decide the best name for a product & service or company.
It speaks of the personality, the quality, the essence of your company and your products and services. It has to be easy to understand and its pronunciation should get across languages and more likely to be remembered. |
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Brand
Identity |
Your SSN, your name and your physical appereance are the indentity aspects that indentifies from the rest of the crowd ... what about your company or product & service?
Besides logo and stationary your company have several other tactics to use: the tone of voice, the color palette, the fonts, the architecture, the packaging, point of purchase design, etc. |
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Visual Identity
Guidelines |
Based on a Brand Identity Strategy we can help you providing the guidelines get the most effective visual identity for you company. So with a minimal investment you can make a communication with your target audience and they can know that it is you without showing your logo.
Help you in performing a effective LOOK AND FEEL in all your communications. |
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Corporate
Image |
A strong corporate identity reinforces brand recognition among your target audience.
Our brain is capable to handle just the most important stimulus we get during the day, that´s why it´s so important that your company´s messages are charged with a strongly identity sense in order to affect the target´s market purchase decisions. |
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